This dynamic new company needed a name and brand to launch their new venture.
The company provides job skills to unemployed people by integrating existing government programs with new online seminars and one-on-one training.
We created a name and identity that communicates the company objective of weaving workers with programs and education to develop their skill-sets and source new jobs.
The logo will primarily be displayed on web and video applications so the client wanted to be able to animate the logo and have the feeling of dimension. The logo should feel encouraging, approachable and not like a government program logo.
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